Hightide Web Resources Articles, News, and Reviews

by Daryl Campbell

As you surf the internet, you cannot help but be impressed by the sheer variety of the different websites. People can be very creative. A good web site design draws the visitor in, puts a stamp of individuality on that particular site and raises your online profile.

Then, there is the other side of the coin. A web site page that looks as if not much thought or planning went into the design. It is a mess from the word go; however beauty is in the eyes of the beholder and web visitors maybe willing to overlook the fact that the site was not designed by Picasso. What they will not overlook is a web site page that just flat out annoys them.

There are some things you can do in the designing of your website that will not get under the skin of your visitors.

1. Where Are They Going? You go to a web site page that looks nice and has good content on it. You decide to explore further but you cannot. Why? Because you are having a hard time finding the navigation bar. When you do find it, you are taking to a page in which you have to hunt for the right link to take you to the desired information. By the time you do figure out the navigation scheme, you forgot what you were looking for.

Nobody comes online to get trapped in the Matrix. People want information and they want it quickly. Give them a simple clear easily accessible menu panel, which takes them immediately to the information they want. Also make sure no matter how deeply people explore your website, there are clearly defined guidepost on each page which can take them back to where they started.

This is also a good place to talk about over clicking. Having your visitors click multiple times to get where they want to go is an excellent way to tick people off. Do everything in your power to get them to the information they want in one click; three at the most. Anything after that is just inviting them to click away from your site.

2. The Multimedia Show. People love video and quality graphics but their first priority is to get information. If your graphics are not an integral and necessary part of your web page display, get rid of them. Keep in mind not everyone has a high speed internet connection. Excessive graphics and multimedia presentations can slow down the load time of your website substantially. People will just go to another site instead of being inconvenienced. Dazzle visitors with the content on your site first and foremost.

3. Fonts and Colors. There are few things online tougher on the eyes than a poorly thought out font style and color scheme. The number one goal of your web design is to get visitors to read the information. If people have to constantly decipher your web content then they will not bother. Stick with a basic design. Your color and font style should compliment each other while affording maximum readability to your visitors.

There will never be a time when your website pleases everyone. That is just the way it is so do not waste your time trying to create the perfect internet web site design. It does not exist. Instead focus on a site with easy navigation, which is readable, fast loading and above all contains good content. You may not satisfy everyone who visits your website but the majority will no doubt like what they see and read.

About the Author:
Daryl Campbell invites you to get more free tips, video, step by step coaching and up to the minute information to help you grow your business into a long term success at Internet Marketing Guide

by Gary Fritts

In this article we are going to discuss the importance of building an opt in list. Almost any program you are using to make money on the internet will require some follow-up on your part. Having a list of your own is the best way to do that.

If you have ever spent your time calling and emailing leads you bought from a list broker then you know how difficult that can be. Now compare that to having a list of people who know you and look forward to hearing from you.

This is what an opt in list is. People who have agreed to receive email from you. When they fill out on online form and hit the submit button they are opting in. When they click on the link in the first email they receive they are now a double opt in lead.

The value to you, and your program, is you now have a quality prospect who wants to see what you have to offer. Internet marketing and making money on the internet is a numbers game. Generally the person with the largest list will make the most money.

Even better than that is a quality list of people who want to hear from you. You build on this by keeping in touch and providing valuable and interesting information. Over time you become a trusted person who is there to help.

The Wealth Magnet System is perfect for this type of marketing because you make money helping people learn how to market their business. You need a list to be able to do this.

You are able to teach your list and in turn make more sales personally from it. So how do you build a list.

Getting traffic to a landing page where you trade something of value for their contact information is a great way to build an opt in list. To do this you need 3 things.

1. An autoresponder to capture names and email addresses for future follow up.

2. A domain name

3. Hosting for your splash page where you place your sign up form.

3. A giveaway such as a free report or ebook that creates an incentive for them to fill out the short info form.

From here you promote the splash page all over the internet capturing names and following up using your program as a way for them to make money. As your list grows you will be able to increase sales for years to come as people stay on your list.

About the Author:
Gary Fritts has been teaching people how to make money on the web for over 10 years. He is currently the Senior Trainer at the Wealth Magnet Systemhttp://www.aWealthMagnetSystem.com