Hightide Web Resources Articles, News, and Reviews

by John Elley

1. Offer other web sites free content to post on their web site. Include your link on all of your content. The content should related to your web site because it will be in front of your target audience.
2. When you visit a web site you’ve enjoyed a lot, write a review for the site. Write about the benefits you gain from the web site. Tell them they can publish it on their web site if they link to your web site.

3. Allow other people to publish your e-zine on their web site. Include your web site’s ad and link in each issue you publish. This may also help you increase the number of people that subscribe to your e-zine.

4. Market your web site as a free web book. Design your web site with a title page, table of contents, chapters, etc. Just allow other people to give away the web book by linking to your web site.

5. Give your visitors an instant article directory. Tell your visitors they can instantly add a free article directory to their web site by linking to yours. Just place your ad or banner ad on top of the article directory for your main web site.

6. Allow other web sites to use your discussion board for their web site visitors. Just have them link directly to the discussion board. Include your web sites ad or banner ad at the top of the discussion board.

7. Start a members only web site. Tell visitors what’s in your members only site and what it costs to gain access. Offer them a free membership if, in exchange, they link to your web site.

8. Offer your visitors a free sign up to your affiliate program. Pay them commission to sell your products or services. Just give them an affiliate link to track their sales. People will link to your web site to make extra money.

9. Create your own award site for other web sites. Give the winners a graphic or text link to place on their web site when they win. This will link your web site to theirs and draw more traffic to your web site.

10. Are you an expert on a particular subject? Offer people free consulting via e-mail if, in exchange, they either link to your site. People will consider this a huge value because consulting fees can be very expensive.

11. When you purchase a product and it exceeds your expectations e-mail the business a testimonial. Make sure your statement is detailed. Give them permission to publish it on their web site if they link to your site.

12. Create a directory of web sites on a specific topic. Give people the option of adding the directory to their web site by linking to it. Put your business ad at the top of the directory’s home page.

13. Exchange content with other web sites. You could trade articles, top ten lists, etc. Both parties could include a resource box at the end of the content.

14. Allow people to download software at no charge from your web site, if they link to your web site. The software could be freeware, shareware or demos.

15. Trade other forms of advertising to people that link to your web site. You could trade e-zine ads, print ads, autoresponder ads, classified ads, ebook ads, etc.

16. Give away web space to people for free. Since you are giving it away for free, request they link to your site by placing your ad or banner to the site.

17. Join or create a web ring. A web ring is a group of web sites on a similar subject agreeing to link together. To find a web ring to join type keywords “web rings” into your search engine of choice.

18. Create an online club or association. Tell your visitors what’s included in the membership and what it costs to join. Offer them a free membership if, in exchange, they link to your web site.

19. Allow people to use an online service or utilities from your web site if, in exchange, they link to your web site. The online service could be an e-mail account, search engine submission, web page design, copywriting, proofreading, etc.

20. Offer a free e-book to your web site visitors. The ebook should be related to your target audience. Allow them to give the e-book to their own web site visitors by linking directly to your web site.

You can get free website content here and use it on your website to keep your customers coming back.

ABOUT THE AUTHOR:

John Elley is the owner of Free-Viral-Advertising.com which is a Free Advertising Service that helps you to get real people to actually visit and look at your website. Click Here to see how the power of Viral Advertising can explode the traffic to your website and increase your business.

by John Khu

An expired domain name could be a wonderful opportunity for you to make money by using its hidden advantages and benefits. It is a boon to those people, who make it a point to study and understand its essential principles and meaning. Here are some salient points and issues that make up an expired domain name:
a) Most people buy an expired domain name either to build a web site over it or to sell it at a higher price. Of late, trading or reselling in expire domain names is a cherished industry for many people.

b) With it, you can make money from the traffic arriving at that domain during the time tenure that you own and manage it. If you feel that you have a good amount of targeted traffic that comes to your site, then you are probably sitting on a gold mine.

c) Expired domain market is a busy place, where people buy and sell hundreds of domain names everyday. Though most of the domain names are available at cheaper prices, some of them are quite costly and premium.

d) All expired domains in the market are unique in their own respect. No two names are similar! However, there may be some names that may carry similar meaning and syntax, just to confuse site visitors.

e) When you buy one, there will be general costs attached to it, apart from the ones that you need to pay to the reseller. Costs involved are registration fees and penalty fees, if you are buying those domain names that are on hold and redemption.

f) Maintaining it will also involve some costs like an annual maintenance fee to be payable to the registrars.

g) Expire domain names are very liquid in nature and highly volatile in their behavior. You may need to keep your domains for a log time before you can expect them to sell to others.

h) Once you buy it, you must ensure that you are not keeping it inactive at any time; it must either produce a substantial amount of traffic or sell at a higher price. Otherwise, it will have a zero value.

i) An expired domain market could be a busy and bustling place with many players vying for a breathing place. There are many conflicting and contradictory scenes that make up a domain market.

j) If you are intending to sell it, you may need to incur some costs as well, like paying a fee towards auctioning or a commission payable to a reseller.

k) It is always very difficult to know and fix an exact cost of a particular expired domain name. The real value of them may vary at large and from time to time.

l) Right now, the available data on the expired domain names and their volume of trade is very scanty and rare, as most of the inferior domain names are still unsold.

m) The price for a particular expired domain name is always uncertain and unsure, as the price is always negotiable between the buyer and seller at the point of transaction.

n) Dealing in domain names could be a risky venture, as wrong expired domain names could spell a big trouble to you.

As of now, effective and profitable trading in expired domain name depends directly on your knowledge and skills in choosing the best and most practical names and later registering them for either reselling or to develop a web site over it.

About the Author:
John Khu is an author and also a seasoned professional with vast experience in expired domain name business. He is the owner of the path breaking web site called http://www.expireddomainsecret.com which provides complete and up-to-date information on expired domains and their eternal secrets.

If you’re serious about making money online, Adsense Code: What Google Never Told You about Making Money with Adsense should be the next book you purchase online. The author, Joel Comm, gives tested, tried, and true advice and tips on getting the most from you google ads.

If you want to see your Google checks increase (and who doesn’t?!), don’t hesitate a minute before clicking through and buying this very informative book.

From the publisher:
Hidden on the Internet, scattered among billions of Web pages, are the clues to an incredible secret.For those who know the secret, the result is untold wealth. Each month, a small group of people an elite club who have uncovered the mysteries of The AdSense Code put their knowledge to use and receive checks for tens of thousands of dollars from Google. And untold numbers of additional site owners are regularly generating supplemental income via AdSense while they play, sleep and eat. The AdSense Code is concise and very focused on the objective of revealing the proven online strategies to creating passive income with Google AdSense.The AdSense Code reveals hands-on solutions to many of the concerns and challenges faced by content publishers in their quest to attract targeted traffic, improve content relevance and increase responsiveness to AdSense ads using easy and legitimate techniques that have worked for those who know the secrets. Google AdSense expert, Joel Comm, provides you with the keys you need to crack The AdSense Code and unlock the secrets to making money online.

by Chris Henry

Viral marketing has matured a bit over the years. There seems to have been a shift to the web not just being seen by agencies and brands as another tick box for any ad campaign, which is significant enough, but now being the medium where a campaign is launched to create a buzz before it hits TV and print. Even before a movie is released which used to be seen as the pre-launch buzz-generation activity. Big business “gets it”

Buzz works! It can work for small and start-up businesses, as well. The planning stage of a viral campaign will set out objectives and develop the viral theme for a buzz. There are three core components to any viral campaign and businesses of any size can use them. They are:

1. The creative material: the viral agent that embodies the message you want to spread in a digital format (image, video, text, etc). The trick is to put together material that people will be eager to share with their family and friends and people are much more eager to share “advertainment” and advertisement.

2. Seeding: distributing and placing the agent online in places that provide the greatest potential spread. Direct viral material downloads or links on specialist viral third-party web sites in order to create awareness and spread before users get to the campaign destination site.

3. Tracking: Measuring the spread of the campaign to provide accountability and prove success. It is absolutely vital that you know what is or is not working. The only way to get that information is to track the results of your seeding.

Lessons have been learned, trends have been developed and there is definitely some science involved in creating a buzz successfully. The buzz technique is here to stay and, if used strategically, it can make a difference to the success of your e-business.

Learn this and more at The Millionaires League. Get a review here: http://reviewsonthemillionairesleague.blogspot.com

About the Author:

Chris Henry is a strong supporter of The Millionaires League and the awesome ways this program shows people how to make money. To visit site click here http://www.newproduct.ws to learn more strategies on how to make money with The Millionaires League.

Geeks.com is in the middle of an End of the Month Sale that’s pretty amazing. Big Deals…Huge Savings….all to the tune of up to 85 percent off in a lot of cases.

The Compaq Presario SR2170NX tower system (to the left), for example, is regularly $349.99, but it’s marked down to $299.99. Even with my math skills, I know that’s $50 saved, and I didn’t even have to use my fingers.

From the Website:
This Compaq Presario SR2170NX tower system is powered by an Intel Pentium 4 3.0 GHz processor and 1 GB of RAM. Its 160 GB hard drive provides ample storage space for music, photos, critical data and other files. Plus, Microsoft Windows Vista Home Basic comes pre-installed.

Access CD and DVD media and burn CDs and DVDs with the DVD±RW Lightscribe drive. There’s plenty of room for expansion with three PCI slots, one PCI Express x16 slot and two DIMM sockets. A keyboard and mouse are included so just add a monitor to start computing!

This is just one of the big sales going on, so be sure to visit Geeks.com before all the penny-pinching geeks in the world buy everything.

They’re just so that way.

by Mac Craig

Internet video marketing : Watch your sales soar!

A lot of people prefer watching to reading, especially on the computer screen. Calling movies a ‘video’ is actually a misnomer - it is ‘audio + video’ or what is called an AV. Audio Visuals have been seen to have a far greater retention level among internet viewers than written information.

It is no wonder, therefore, that video advertising is fast becoming a major internet marketing tool for selling products and services.

Advantages of Internet Video Advertising

The main advantage of Internet marketing videos over the traditional text format approach is that videos can get to the point much faster. Even a static visual is worth a thousand words, it is taught in graphic design schools. Imagine what a moving visual, or the movie, can do in delivering your message to the viewer.

The viral edge is another advantage Internet videos have over other traditional marketing channels. There is no better marketing strategy than ‘word-of-mouth’. Websites continually share and serve popular content driven by user choice. The speed at which videos are picked up, shared, and distributed is unparalleled to any other.

Internet Video sharing sites like ‘youtube’ are a rage today, and this is a reflection of the choice of internet surfers. New sites like LeadsbyVideo are coming up with video sharing innovations which are great for online marketing.

A video ad can actually demonstrate a product’s usability, so don’t just say it, show it!. A nicely produced visual message with a human touch can do wonders in reaching out emotionally to the customer. Does the quality of the video matter? Yes, of course. Like in other marketing tools, there are experts available who can produce the right movie to suit your product, and budget.

A Few Tips

1. Use the videos on the first page. It’s like handing out your business card. The first page recommends you, and the first impression is a lasting one. Don’t tuck your marketing video away, on some inside page. Make it visible.

2. Always have a ‘call for action’ - something that the customer will feel like doing immediately, like clicking on a link, or filling up a form.

3. Search for the tools that can tell you how much of your video was played before the visitor closed it, how many prospects actually decided to pay your site a visit after watching your video, how many of these visits converted into sales, and so on.

4. Today you can track traffic on the website and analyze results. Make an extra effort to measure the impact that your videos have had on the prospects, and to measure their performance.

5. Use Search Engine Optimization techniques to generate leads. Remember, videos are a gourmet dish for search engines, so give it proper time and prepare it with extra care. Use the right ingredients, so to speak.

Go ahead, share your video!

About the Author:
Mac Craig is an internet professional who has been serving several firms as an online marketing consultant. He counsels on internet video marketing and video advertising.

You’ve heard how fun (and financially rewarding) a website and/or can be. Your only problem is that, like most people, you don’t know how to build one.

…or register a domain…

…or make the graphics…

…or submit it to search engines…

…or add pictures…

…or add Google ads…

…..etc. after discouraging etc…..

To cut to the chase, you need a little help!

Your options? If you want a blog and you want one as fast as possible - Blogger.com is a pretty good place to start. It’s absolutely free and you can actually be blogging in a matter of hours. Less if you don’t do any customizing to the template. With Bloggger you don’t even have to worry about registering a domain.

Even though I run a Web Publishing business and a great deal of my income is based on creating blogs and websites for people, I wholeheartedly give Blogger.com two thumbs up. It’s a great place to start.

However, if you are serious about making money online and doing so in a professional manner - you need a domain as well as a professionally-done website and/or blog.

My suggestions are as follows:

1. Hightide-Web Pubishing specializes in the kind of service you need. If you’re new to the arena of websites or blogging, you need someone who will take the time to help you each step of the way. When our clients hire us, we rally around them to create just the sort of online presence they need and want. E-mail me today ( joisigers @ aim . com ) and tell me exactly what it is you’re thinking about. We’ll get back to you asap with your best course of action, as well as what this course would cost!

2. Another excellent place to start would be www.GoDaddy.com. Known for being the number one Domain Name Registrar, Go Daddy has a reputation that simply can’t be topped. However, they do a lot more than that - Did you know that Go Daddy also offers professional website design and hosting. You could, literally go to www.GoDaddy.com and get everything you could possibly need to create your online presence!

Whichever route you go - your worries and headaches are only a click or two away!

by Rick Sloboda

Those who tap into their raw talents and passion get ahead further and faster in the ever-expanding Web world.

It seems obvious, but most web types get drawn toward immediate, short-term opportunities and wander far from their true calling.

Enter specialization

Renew your drive by specializing in an area where you naturally thrive.

When you focus on one particular area or niche, your knowledge and experience increase rapidly. Within a short timeframe, you get in tune with leading technologies and trends, become established in your industry and market, start to earn top dollar and ultimately gain full control of a satisfying career.

Conversely, if you attempt to be all things to all people, you’ll produce mediocre work and attract comparable clients.

Such was the case with a web-savvy individual who recently completed a series of projects for my business. During the 1990s, he had his hands in programming, design, online marketing and copywriting. “I was attracting the worst customers,” he said. When he wasn’t haggling over price, he was dealing with unhappy clients demanding freebies. He finally decided to stick with what he knows best: programming. Now he works less, makes more and gets to pick his clients.

Not too long ago, another programmer who’s been developing websites for 10 years asked me: “Should I go to school so I can also provide clients designs?”

Rather than broaden his work scope, I suggested he narrow it. A great programmer can’t necessarily become a great designer and vice-verse. It comes down to recognizing what you’re good at and leveraging that talent. After all, it’s no coincidence the very best websites are collectively created by professional web copywriters, designers, programmers and other specialists.

On the design front, a Vancouver-based design team I’ve worked with began researching the food industry’s web needs, and decided to pursue that niche. It didn’t take long to land some notable restaurants and become the ‘go to’ web design firm in that industry. They discovered they have a knack for it, wholeheartedly threw themselves into it and clients now knock on their door.

Unleash your true passion and talent

How do you determine your niche? Consider what you love doing and what you do well. Hopefully the two overlap. Then determine your market; who could you best serve? Finally, fine-tune how you position yourself by listening closely to common customer complaints and problems. If there’s a pain your competition or the industry isn’t paying attention to, you’re sitting on a goldmine.

Some tips on determining your potential expertise and niche:

1) Write down what, how, when and where you are going to offer your service.

2) Describe your strengths (how and why you’re better than the competition).

3) Acknowledge your weaknesses (things you need to improve or delegate).

4) Develop a profile of your ideal client (age, sex, needs, spending habits, region and so on).

The sharper your focus in a particular segment of your industry, the quicker you can gain expertise or even authority status in your field. And that’s when the best clients come to you; the one’s who value your work and pay accordingly.

About the Author:
Rick Sloboda is Founder and Senior Web Copywriter of www.webcopyplus.com, which focuses exclusively on web writing services.

We’ve been in business online for over 8 years and have seen the best of the best and the worst of the worst. There are services and companies we’d recommend without reservation and there are those we’d do everything in our power to keep people away from!

The World’s Largest Registrar - GoDaddy.com
got its reputation one way and one way only - by simply being the best at what they do. We have too many domains registered with them to even count and have never, ever had a problem.

But there’s more. They treat each and every customer as though they’re the only one they have. They offer special deals to their customers and give them occasional discount codes to use which save even more money. Needless to say, GoDaddy is one of the resources we’d recommend without a moment’s hesitation.

The next time you want to register a domain or the when you find yourself in need of a server/host - the smartest thing you could do would be to check GoDaddy first. And last.

by Jim Edwards

Copyright (c) 2007 Jim Edwards

It rates easier than ever to start a new business on the Internet.

Never before have the opportunities been more available, the tools cheaper, or the prospects of success more likely.

Whether you’re a seasoned veteran looking to expand an existing online business, a casual dabbler looking for a part-time income, or an offline professional wanting to expand your market online, the following five key steps will help you reach your goals.

Key # 1: Define Your “Target”

Clearly list and explain what you want to accomplish in your web site business.

We all think about what we want to get or accomplish in life and our job.

But did you ever list it specifically in terms of money, traffic to a web site, or more sales online?

This principle and simple activity applies to an ebook, a new website, an ezine or any other business goal.

Defining a clear target will give your conscious and sub conscious mind something definite to shoot for.

Examples include: the number of subscribers to your ezine; sales per day on your website; pages written in an ebook; new advertising sources found; number of affiliates recruited and more.

Key # 2: Define the Cost”

You must “define the cost” in terms of the tools, resources, and people you need to reach your online business target, no matter what type of business you operate.

How much will it cost in time per hour, day, week and month for all of the items?

Also, how much will it cost in terms of money to operate the business, buy traffic, pay for hosting, design and more.

Sit down and map out the costs before throwing open your doors (or wallet) so you don’t get hit with any nasty surprises.

Key # 3: “Make a List”

To create a real business that can be systematized, you must list off every single thing or element connected with your business, from the first idea to making daily deposits into the bank.

You may not know how they’ll get done right now, but you must recognize that eventually these items must get done.

You can easily come up with a fairly comprehensive list by brainstorming just to get them down on paper.

Then, when you think you thought of everything, let someone else take a look and poke holes in your list with all kinds of additions and questions.

Key # 4: “Prioritize”

Here you must list all the elements you planned in number 3 in the exact order of how you should complete them.

Car makers must build in a planned order or the finished product won’t work.

Once you sketch out your complete plan, let someone else take a look to see if you forgot a step.

In fact, they might point out that you forgot to tighten the lug nuts and the wheels fell off in the dealership!

Key # 5: “One Step At A Time”

Most people want it all and they want it now!

Unfortunately, the real world doesn’t work that way.

Whether you do all the work yourself, outsource the job, or a combination of the two, everything must get done in the correct order in the correct way.

My motto reads, “Multi Tasking = Inefficiency.

Don’t try to do two different jobs at the same time, you’ll most likely screw up both and waste time and money doing them a second time.

Doing web site copy and email don’t mix, auto responder messages and voice mail don’t mix.

So pass each milestone on your roadmap and get things done properly and in sequence.

Launching an efficient and effective online business is not difficult.

It just requires careful planning, step-by-step execution, and attention to detail in order to greatly increase your chances of success.

About the Author:
Jim Edwards is a syndicated newspaper columnist and the creator of http://www.TheNetReporter.com - a hard-hitting, no-holds-barred website that will teach you step-by-step and click-by-click how to really cash-in online…Discover what really works RIGHT NOW… plus the new twists on tried and true Internet Marketing techniques that create a profitable “real” business you can be proud of… => http://www.TheNetReporter.com